I'm a technologist at heart with a passion for emerging products and early stage companies.  Simple timing put me in the right place at the right time and gave me several opportunities to help shape the Internet during its formative years.  My education came via hands-on product development, a stint at NYU and side-by-side work with some of the most innovative minds in software.  

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    June and Carl from the "Bach-Kieber-Pearson" collection

    Thursday
    Jan072010

    Analytics - Not capturing data is like a leak in your bank account

    You should be able to capture user data from referrer through download, install, conversion or abandonment.  Here's a link to the "Analytics miniBible for Software Vendors" written by the web marketing gurus over at Avangate.

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